Mulay’s Sausages – Retail Selling Points

Selling Points

“In today’s highly competitive grocery market, retailers must distinguish themselves from their competition, not only by offering better customer service but by giving their customers innovative new products that will differentiate themselves …” (Shelby report)

Mulay’s Sausage is carefully crafted from Old World Family Recipes.
Since 1326 our family heritage and commitment to quality have endured.
  • Antibiotic Free (ABF) Never Ever Pork
  • Vegetarian Fed
  • Humanely Raised
  • No Nitrates or Preservatives
  • Certified Gluten Free by the Celiac Sprue Association
  • Sugar Free, Soy Free, Dairy Free, MSG Free
  • Case Units of 10 pkgs / 12 pkgs, easy to store, allow for quick turns and low spoils
  • Shipped frozen. Keep Frozen until slacked off and sold in the fresh meat section.
  • Raw product, the sausage has a 15 day shelf life upon slack. (handling instructions on each case)
  • Premium 12oz Link and 1 lb ground packages with coupon and recipe inside label.
  • Woman owned, Minority Company

“You have an amazing product as well as fantastic packaging. Your brand will do extremely well in the right target accounts. My wife and I are new Mulay’s customers!!”
-Reuben Morales, Presence Marketing

Hot Italian
Our family’s original recipe from Sicily
Mild Italian
A real crowd pleaser! All of the great flavor of our original without the spice. 
Killer Hot
For the few, the crazy, the extreme! You know who you are.
Made for our daughter the sausage monster, this is a delicious, savory sausage.
Crafted in the authentic, old world style this Brät exceeds our standards of excellence
Our wonderful Mexican style chorizo, deep in color, rich & flavorful, lean & natural.


“The market for products positioned and marketed on the basis of ethical standards (natural/humane) is thriving despite the recession…” (Packaged Facts)

“Let Mulay’s take you back to a slower simpler time when food was made to be enjoyed
and family and friends truly appreciated.”